Physical Therapy Community Health Fair Planning Guide

Event Overview

Host a community health fair to showcase your physical therapy services and promote wellness in your community.

Planning Timeline

3 Months Before

• Select date and venue
• Secure necessary permits
• Begin vendor/partner outreach
• Design marketing materials

2 Months Before

• Confirm participating healthcare partners
• Order promotional items
• Begin community advertising
• Plan demonstration schedule

1 Month Before

• Finalize participant list
• Organize staffing schedule
• Prepare educational materials
• Set up registration system

Event Stations

1. Welcome Station

• Registration forms
• Event maps
• Schedule of demonstrations
• Promotional materials

2. Assessment Areas

• Posture screening
• Balance testing
• Gait analysis
• Functional movement screening

3. Educational Zones

• Ergonomics display
• Exercise demonstrations
• Pain management information
• Sports injury prevention

Marketing Checklist

• Social media campaign
• Local newspaper advertisements
• Community bulletin boards
• Email newsletter to existing patients
• Partner cross-promotion

Required Materials

Clinical Equipment

• Treatment tables
• Assessment tools
• Exercise equipment
• Educational models

Marketing Materials

• Practice brochures
• Business cards
• Appointment cards
• Sign-up sheets

Follow-up Plan

• Thank you emails to participants
• Lead nurturing strategy
• Appointment scheduling process
• Success metrics tracking